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Italian jeweler and luxury goods retailer Bulgari (usually written "BVLGARI" in ancient Roman style) is named after its founder, Greek Sotirios Vulgaris. Sotirios Vulgaris began his career as a jeweller in his home village Paramythia (Epirus, Greece), where his first store is still to be seen.
BVLGARI company made a name for itself with jewelry, today it is a recognized luxury brand that markets several product lines including watches, handbags, fragrances, accessories, and hotels.
The company's Swiss subsidiary, Bulgari Time S.A., is responsible for Bulgari watch production. It was founded in 1980 and is headquartered in Neuchatel. Bulgari Time SA employs about 500 people.
Today, Bulgari (Bvlgari) watches make up approximately 29 percent of the company's total turnover. Bulgari has started developing its own calibers and parts, including highly complicated mechanisms and basic calibers.